
Wednesday Nov 30, 2022
Accounting Confidence doesn’t correlate to Business Success!
This morning I had an epiphany... the #1 thing that you need to effectively grow a business is confidence.
This isn't just for accountants... it's for plumbers, and restaurant owners, and even software people.
The problem is... most of us start businesses with our confidence being in our own personal abilities to do "the job"... whatever that job is.
Our accounting confidence comes from our KNOWLEDGE, our SKILLS, and our EXPERIENCE.
These 3 things make us great accountants.
And that works great when we set up our own accounting practice... as long as what we are doing is simply working "for ourselves... by ourselves" as a contract accountant.
BUT THINGS CHANGE WHEN YOU WANT TO GROW
If you wake up one day and decide to grow your solo-practice into a real business... well it's going to require that you create a new type of confidence.
BUSINESS LEADER CONFIDENCE
Your confidence as a business leader comes from a different set of powers.
1- your ability to attract new ideal customers
2- your ability to effectively build & manage a team
3- your ability to create systems that run without your personal intervention
In this episode I'll unpack what you need to do to create the confidence to scale your accounting business!
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